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Feb 2

Mistake 1: Bad Titles

Mistake 2: Bad Content

Mistake 3: No Incoming Links

Mistake 4: Poor Incoming Links

Mistake 5: Poor Internal Linking

Mistake 6: Overusing Keywords

Mistake 7: Choosing the wrong keywords

Mistake 8: Not Blogging

Mistake 9: Linking to bad sites

Mistake 10: Getting Cocky

rings

Dec 13

Q.Why do we need SEO?

A. Search Engine Optimization or SEO is a marketing tool used worldwide on the Internet in order to get higher ranking. Simple enough right?

Step1
Afraid it’s not that easy, in this discipline one has to look at various attributes of their website. From content to links, link backs and last but not least their structure. Once you have had a good look at your website content you have to remove any impediments that are preventing your site from achieving it’s rightful place in the search rankings on the Internet. Therefore the question is why do we need SEO?

Step2
Since we are still in the SEO infancy stage there are a lot of changes happening. The major understanding everyone is finally catching up on is that users searching have what they coin as “local intent”. Basically the user is looking for someone close to them especially if you are a retailer or a local hardware store.

Step3
Did you know that 63% of all search made by users are made with the desire for someone locally? That is why you will notice a lot of search engines are adapting the zip code feed in the searches. I am sure you have seen this, especially if you are looking for a doctor. This new attribution is more prevalent and will hone the searches specifically to the users local area and not across the globe to china.

Step4
Search Mobile is a new addition to your of local search -Think about this ingenious idea now with GPS installed in all mobile phones it will automatically give you your criteria search locally since it already knows where your location is by your phone.

Step5
Who needs SEO is anyone who is on the Internet. More than 80% of users will start with a search. Therefore any business that wants to get more clients or more users on their sites needs to understand and ultimately use SEO properly.

Step6
SEO is also beneficial to your business regardless of whether you are brand oriented or not. It’s comes from the old school of marketing and advertising basically, keep your name and brand out there. Regardless of whether you are Pepsi, Ford, or a local TV station.

Step7
Therefore the question is should SEO be written for search engines or for the user? This is a common misconception that if you write SEO style then your users will come. NOT! The consideration is you have 2 things to deal with: 1. People using the search and 2. The robots crawling your pages. Now the question you should ask yourself is who is going to buy from you? Regardless of whether you are selling a local product or are going for an International market will be people. Therefore make sure your content is written for people with flow and information. The search robots will pick those keywords up don’t worry.

Step8
The common mistake is that when you have someone writing your SEO they will offer all the tricks and shortcuts in order to get you a higher ranking. They ain’t cheap either. Therefore stay away from those companies. They may very well get you a higher ranking but Google will catch up and tear you down like the cheap tawdry hustler you are.

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Dec 13

This is the Google filter identified last October.This filter is for down ranking web pages in their result pages. I noted that many webmasters in online forums reported their experience on this aspect and still going on. Google applies this automated filter to some websites those are practicing spammy SEO techniques. The result is those websites downgraded by 30 positions.

Here are some quotes:

“I just got my site rank #31 on its own domain name and bunch of keywords/phrases I usually watch were bumped from #1 to precisely #31. Those #2 through #10 are sort of all over the map but generally within the first 60 results.”

“I have this penalty on 2 sites and on both cases the site was hand checked by someone at Google and the next day it was dropped ~30 spots on all keywords. First site was 100% white hat, second site had too many affiliate links.”

“I have a similar situation on my site. It’s a PR 8 site that used to rank for just about anything I wanted. Then I added several hundred thin affiliate pages and all my rankings dropped from page 1 to page 4. I still rank #1 for my site name though. I also still rank high for specific searches in “quotes”. I’m not sure what caused the penalty.”

There are many things that can trigger this type of penalty. The only way to overcome this is to remove the spam elements from the site. You may verify whether the following techniques/methods that applied to your website:

1) JavaScript redirection
It might be considered as spamming. Rather than using this use 301 redirection by changing your .htaccess file. Read article

2) Guestbook/blog spamming
If you try to get links from guestbooks and blogs by spamming them then Google may applied this filter to your website.

3) Doorway pages OR Duplicate Pages
Remove those pages, Google doesn’t like doorway pages. If you must use special landing pages for PPC ads and other ads, make sure that these pages cannot be spidered by Google and other search engines. You can use robots.txt to do that.

Try to remove the above spam techniques from your site. As this minus 30 filter is an automated filter, you will probably get your ranking back after some days.

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Dec 13

Here are some tips to make all your dynamic urls crawling by spiders.

(Taken from SEO News - September 7, Issue #135)

” Unfriendly dynamic URL’s are a common side effect of using a Content Management System that is not designed with search engine rankings kept in mind. Here are some examples of some unfriendly URL’s:

Sample 1:
http://www.mydomain.com/myproducts.php&354=prod333&subproduct

Sample 2:
http://www.surfboardsatsea.com/boards/filename.php?id=F98ZF4
&productId=39222&ion=wicked&brand=582&template=532

These URLs are problematic because a search engine may consider these addresses too complex to spider. Why too complex Suffice it to say that the more complex the URL, the higher the chance that a search engine robot will consider the content too dynamic to read; it changes too often to be valuable to a search engine.

The way around these types of URLs is actually not so difficult; it may only require a small investment of time and money. The ‘time’ will be required when researching which URL fix is right for your system. The money may be required to pay a programmer to implement and test the new URLs. Here are how the URLs might look once they are fixed to be search engine friendly:

Sample 1 Fixed:
http://www.mydomain.com/myproducts/354/prod333/subproduct/

Sample 2 Fixed:
http://www.surfboardsatsea.com/boards/wickedboards/39222/board532/

These URLs are better because they do not include the extraneous characters that are so telltale on dynamic websites. In addition, the URLs are designed to appear like normal website directories when in fact they are dynamic URLs.

Important: it is vital that you minimize the length of the URLs that you use. Search engines may stop crawling a website if there appear to be too many subdirectories. The samples above show fixed URLs that have about as many subdirectories as I would allow (4)

http://www.jeffkee.com/wp-content/uploads/2007/06/google-seo.jpg

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Dec 13

Here is another list of directories that you can submit your site link to increase traffic and popularity.

1 .www.dmoz.org
2. www.lii.org/
3. www.worldhot.com
4. www.nationaldirectory.com
5. www.elib.org
6. www.dirone.com

7. www.yourwebloghere.com

8. www.webworldindex.com
9. www.vxbox.com
10. www.tygo.com/dir
11. www.turnpike.net
12. www.somuch.com
13. www.skoobe.biz/
14. www.skaffe.com

15. www.searchwiz.com

16. www.qango.com

17. www.netinsert.com

18. www.joeant.com

19. www.jayde.com
20. www.iozoo.com

Dec 13

Now let us see how to swap the blog title and post title in blogger for a better SEO.

The default system in blogger is that the blog title appears first and next your post tilte.

The search engines give more importance to the words that comes first and gradually the priority decreases.So in the case you blog name is so long that your post title’s dont even appear in a search,there is a way to swap both of them.

First go to layout and then edit HTML.

Then find for <title><data:blog.pageTitle/></title>

It will be at the top of your template just below the opening <head> tag.

A good way to search anything is to put the cursor in the place where you wan to search and press ctrl+f.

A find box appears at the top right side foR IE or bottom left for firefox.Then type the word which you are looking for.

The <title><data:blog.pageTitle/></title>

line says that your blog title appears first and then your post title.

Now we should replace that with the tags below to make the post title appear before blog title.

<b:if cond=’data:blog.pageType == &quot;item&quot;’>
<title><data:blog.pageName/> |<data:blog.title/></title>
<b:else/>
<title><data:blog.pageTitle/></title> </b:if>

That’s it.Save your template and view any post to observe the difference and also observe the increase in your traffic too after few days.

The effect of the above change is that suppose you blog header is “news and reports on indian cars and bikes”  and one of the post name is say ford fiesta.

Without the change we made on the top of your browser you can see news and reports on indian cars and bikes - ford fiesta

After the change it would be like ford fiesta-news and reports on indian cars and bikes.

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Dec 13

Search Engine Optimization Tips

The Following points are must be considered while doing SEO of a website:-

  • Title of the page
  • Meta Tags
  • Heading Tags (H1, H2), Relevant headings
  • First paragraph & last paragraph must have relevant text
  • Always use alt tag with images
  • Always use title tag with images
  • Search Engine cannot read Graphics & Animations
  • All images have relevant name
  • Every Page has a unique title
  • Pages should be rich text. (Relevant Text) Avoid to use images & flash
  • Don’t repeat any link in web page, Otherwise it gives u negative ranking in SEO
  • Don’t leave any link blank
  • Table less website (XHTML & CSS Websites with DIV)
  • Submit your website  to google and also submit xml site map to know google that how much pages your website have
  • Small pages are better than long pages. Means we can divide 3 long pages into 9 short pages. It’s good for SEO
  • Daily put some entries in google or on those websites where google crawls daily
  • Blogs are the best way to make popular your website. You have to put one and two entries daily in blog
  • Regularly check the status of your website at Google Webmaster Tools
Dec 13

Technology can be used for many SEOs, perhaps the most debated
The use of nofollow PageRank day of the sculpture. While many SEOs
As proof of support for the nofollow and verifiable, so that the key page ranking
High contact with other people are reluctant, preferring their
His website, or for the robots.txt file.

The report drew the curtain back and read is full of mystery and
And even dangerous technologies can be used for the use of nofollow
Sculpture your PageRank.

PageRank and define nofollow

Let us begin by ensuring that all on the same page. Google is due to
The rules, we will start with the Google PageRank formal definition …
“PageRank relies on the unique democratic nature of the terrain
The use of link structure as an indicator for personal web pages. IN
In essence, Google explained the link on the Web page A point B as a vote
A Web page on B ”

In simple words, to connect more of a page, the higher
PageRank will be. Each page of the possible PageRank
Through links to other pages. This process also known as a temporary link
Juice. nofollow attribute role at this stage.

10 pages of external links with any link juice
So that each link to 10% of the page link juice. Add
nofollow attribute to one of the five is twice as high as the amount
Link juice flows through the rest of the band 5, so that they each
About 20% of the juice May be linked

This means that, through carefully selected internal links, you nofollow
After the opening you have the ability to shift from juice contact your page and send important
More juice pages link to a high level.

To understand your goals

Although the nofollow can be very effective, can not use nofollow
Your first choice to optimize the structure of your site PageRank flow.
In the first nofollow on your site, you must determine whether you
To the same purpose to make changes to the structure site
And a direct link juice more natural way.

Full debate on the best sites outside the framework of the
This article, but here are some of the criteria …

Make sure your contact information more profitable your Web page
Most of the PageRank (usually your home page).

Make sure that the links among a number of pages to ensure, 100
They were searched.

You must link to the page text to enshrine
Page Rank.

By customizing your link, you can link to your website
The direction of your main page, you can be an effective
PageRank does not use the nofollow.

However, a number of sites has been a long time, or perhaps
A large number of pages, selective use of nofollow the flow of direct links
Juice May a realistic framework for large-scale site redesign.

If the company PageRank sculpture, the first objective is to increase
Your important pages indexed. The second objective is to influence the flow
Link juice through the Web site to promote your website important
Ranking. These two goals are to achieve PageRank diversion of the road
It is also important from the Web page and an important direction.

Let’s take a look at the concept behind each …

1st That makes you more important pages indexed

On the pages divided by the level of your site. Your house is your
High-level pages. This is almost always at the top of the page
Web site because of the nature of the site in the majority.
Each page of your site link to be treated as half a page.
In the ideal case, at this level is the second most important thing you
The customer or the reader. In many cases, the second class in these pages
Their navigation, and almost every page on your site.
In your home, and at the bottom of each page, you can
Often found in the link pages, including the Internet, such as your
Please contact our performance and return policy page. It is
Website to facilitate users, but there is no Web site, you need as well as the ranking.

This is the site of many, or what is wrong. If the link to this expenditure
Each page of the site on your site, the search engine can tell you
Page is more important than they are, in fact, yes. With the Web
To sell shoes, for example, this type of connection to tell the search engine
Their return policy page is also important that your primary basketball
Footwear page.

It is true that nofollow attribute to your costs
Pages from around the world, unless your Sitemap (perhaps your
Page) is a huge advantage. It ensures that the cost for these pages
What did, but no longer absorb the large number of PageRank.
The PageRank can now be sent to your home, and
Continue to ensure that the links page is still visible overhead
To your users.

2nd Deflection in the second-level page ranking

Nofollow attribute from the link on this page overhead,
More juice flows a link on your second level. Typical
This kind of your page, and then flows to your PageRank
Product page. This is the position you have money
Page that you want to index and the position
Possible in the search results.

In addition, because the site is now clear that they are in a better
Have begun to position more contact due to the introduction of people to find
In its search engine. This may be a further increase in the ratings,
Due to the rising spiral of higher rankings to more links
Lead to a higher rank, and so on.

PageRank and the dangers that the sculpture

When you start carving your PageRank, you’ll need a sharp
Understand how your visitors through your site and how customers
In the first place. If for any reason, your customers,
Often on your site about your company’s profile page, you do not
To change the page in a further attempt another
Page, do you think better on the page to find potential customers.
Know your Web site analysis is essential to
PageRank of the sculpture series. You have to believe that you really are
Focus on the right side.

Keyword research is crucial for the use of nofollow to the shape of the PageRank.
For example, an online shoe retailer can research keywords
Dessert traffic and long-term competitiveness of soccer shoes.
You can see that, in spite of the word spin
Low-flow control, and its web site to a series of all
Bow and arrow, and the majority of the traffic, transport and
Lead to regular products.

If they start with nofollow, the important thing is search engine
Took place in the correct position on the side spin control, they will
Unwittingly at the expense of existing distribution channels in the hope of snagging sales
Somewhere else. In the worst case, of course, is that they go after
These two words. To understand the information on your own website in advance
Can you in the best position on the basis of sales you have
The possibility of new distribution channels.

In this sense, follow these steps …

Article 5 main steps are taken to the surface of the use of nofollow …

1st Observation of your users interact with your site.

2nd To determine which pages are actually lets you money.

3rd To determine whether you simply change the structure of the site is a better solution.

This is not the case …
4th To make (and documentation) small changes in the use of nofollow attribute.

5th They observe the changes.

nofollow can access your Web site penalty?

Currently, the debate over whether or not to use nofollow
So you can optimize the site and led to the search engine penalties.
The original role of nofollow a measure to prevent spam
Forum and blog. It allows administrators to say …

“I want the views and link here, but I will not allow any link juice
Through it, because I do not know enough of the site
On the other side of the band. ”

This is the direction to spam. And
To a certain level. In a logical extension of this idea is that
nofollow attribute, a red flag, said here untrusted links. Therefore, you
Must ask ourselves if you internal nofollow links on the page
Its own website, do not tell the search engine you do not believe that you
Their own Web pages?

At a certain time May of the case. But the recent Google
Matekaci has been going on record to say that …

“Nofollow attribute is just a mechanism for the administrator is able to
Levels of homepage links to alter the flow of grain …. no disgrace to
The use of nofollow, even in your own internal links; nofollowed link to Google
From our link graph; we do not use a connection was found. ”
Of course, just because some of Google said that everything is okay now, does not mean
They decided not to punish you later. However, individuals, we must
nofollow in many places and our work is only positive results.

If you are still uncomfortable with the use of nofollow attribute,
A number of other ways to optimize the flow of PageRank on your site.
As already mentioned, the structure of your site so that your Web site
Of course, more links to your site important, more and less
Equally important is your Web page.

You can also search Web site links to several pages
Web site links to the use of JavaScript links to split, to search
Engines can not read or links from your side
Blockade of the robots.txt file.

We will not worry too much about Google death penalty, however. In practice,
The real danger would shape the PageRank will not be punished.
The real danger from an over, even doing too much
Fast, accidentally on the street, so that the PageRank
Your site.

We have already seen that most of their high-level site pages
The use of poor implementation of the search results, PageRank too optimistic
Sculpture.

There are many advanced technology of carving PageRank, there are a number of
SEOs have a science. However, unless you have a very
Advanced understanding around the PageRank flow to your Web site, you can
Better to limit your PageRank of the sculpture, because it is a lot of
Easier to prevent damage to your site more than a contribution to use this technology.
However, the strategy nofollow to your site, a link to your
Each side is the indirect site can not so easily
They worry about the negative consequences of the flow of PageRank. Would you
The expenditure of your index page, they must be related to your
Web site, and maybe even your home. However, the rest of the nofollow links.

Modeling, You Crazy Diamond

It is important to note that the use of nofollow, so as to PageRank is not
Search engine optimization and a perfect solution, only one of many tools available.
For good luck with this instrument, and the rest, you need to update your
The goal is to clear your mind, you know that Web site, temper your desire,
A higher ranking search engine optimization and user-friendly Web site visitors
Finally - and the measure of all documents (and sometimes even the smallest
The results led to the biggest change)!

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Dec 13

It seems that a lot of emphasis on the creation of relationships that I Aware of the link is very important. But you know about the Web search engine optimization? No Some of the factors is the standard business strategy? If yes, what is You?

A: In fact, the Web search engine optimization is essential. And,
Although we have the same subject in depth, almost everything you need to know
The main elements on the page search engine optimization can be properly
There follows a list of 5:00 …
1st Title
- Each page has a unique H TML “title” tag
Keyword ranking pages. Your search
Close to the front of the title tags and to less than 60 titles
Characters.
2nd Said Ming Meita Label
- Each page has a unique,
Convincingly that 150 characters or less under
Yuan describes the label. Do not worry much about the keyword here.
On the contrary, the use of this brand of compelling reasons for people who click on
Her article, it appears in search results.
3rd Title
- Each side must “H-1-gene”, the title of keywords
The Page Rank. This is a very good change to determine the
Keyword in the title tag, as a single or plural
Version of the keyword.
4th Key words
- Spreading the keyword 3 -4 times in the rest of your page
内容. So that they boldly label or a bullet in the list
This has to be done.
5th Anchor Text
- Your link to other pages that you put up the best of your keywords
Link (anchor text).
Bonus Tips: How to format your usual Web page links. For
For example, you should contact instead http://site.com/
http://site.com/index.html. In the layout of your web site has always been,
You avoid the confusion of the search engine spiders, otherwise they will see
These are all different format as a unique Web page, which in turn weaken
Your PageRank.

This is fast. Of course, there are these pages in search engine optimization, and other topics
Search and carved PageRank, which also won an in-depth —
The report in this publication. However, the captain of the 5 steps
First takes you miles off of most competitors.

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Dec 13

Welcome to Blog.co.in. This is your first post. Edit or delete it, then start blogging!